RiverFest organiser Dave Harrell is looking to set a new benchmark for river match fishing in the UK by offering a £20,000 first prize in the 2015 event.

Midlander Dave is looking to increase the number of anglers fishing each regional qualifier from 60 to as many as 90, and is seeking a sponsor from outside of angling to help fund the big money prize.

Said Dave: “The competition is getting bigger every year and we are confident that there are businesses out there that will recognise the huge benefits of being associated with the success story that is RiverFest.”